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Friday, February 13 • 2:00pm - 2:30pm
Session XX A: Location is (Still) Everything: How the real and virtual world collide

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Prof. David Bell

Marketing Professor, University of Pennsylvania- Wharton School
Even in today interconnected, digital world, location means everything. David R. Bell, an authority on consumer behavior and e-commerce, explains why. A graduate of Stanford University and marketing professor at the University of Pennsylvania Wharton School, David is an award-winning... Read More →

Friday February 13, 2015 2:00pm - 2:30pm PST
Grand Ballroom, I, II, III

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